{"id":494,"date":"2022-04-05T13:10:03","date_gmt":"2022-04-05T12:10:03","guid":{"rendered":"https:\/\/www.mub.eps.manchester.ac.uk\/fbt-test\/?page_id=494"},"modified":"2022-05-16T11:07:58","modified_gmt":"2022-05-16T10:07:58","slug":"fashion-project-under-armour","status":"publish","type":"page","link":"https:\/\/www.mub.eps.manchester.ac.uk\/fbt-show-2022\/fashion-project-under-armour\/","title":{"rendered":"Fashion Project: Under Armour"},"content":{"rendered":"<div id=\"pl-494\"  class=\"panel-layout\" ><div id=\"pg-494-0\"  class=\"panel-grid panel-has-style\" ><div style=\"padding-bottom: 30px; \" class=\"panel-row-style panel-row-style-for-494-0\" ><div id=\"pgc-494-0-0\"  class=\"panel-grid-cell panel-grid-cell-empty\" ><\/div><\/div><\/div><div id=\"pg-494-1\"  class=\"panel-grid panel-has-style\" ><div style=\"padding-bottom: 40px; \" class=\"panel-row-style panel-row-style-for-494-1\" ><div id=\"pgc-494-1-0\"  class=\"panel-grid-cell panel-grid-cell-empty\" ><\/div><\/div><\/div><div id=\"pg-494-2\"  class=\"panel-grid panel-has-style\" ><div style=\"padding-bottom: 0px; \" class=\"panel-row-style panel-row-style-for-494-2\" ><div id=\"pgc-494-2-0\"  class=\"panel-grid-cell panel-grid-cell-empty\" ><\/div><div id=\"pgc-494-2-1\"  class=\"panel-grid-cell\" ><div id=\"panel-494-2-1-0\" class=\"so-panel widget widget_sow-editor panel-first-child panel-last-child\" data-index=\"0\" ><div\n\t\t\t\n\t\t\tclass=\"so-widget-sow-editor so-widget-sow-editor-base\"\n\t\t\t\n\t\t>\n<div class=\"siteorigin-widget-tinymce textwidget\">\n\t<p style=\"text-align: right\">Click the fullscreen icon below &nbsp;<\/p>\n<\/div>\n<\/div><\/div><\/div><div id=\"pgc-494-2-2\"  class=\"panel-grid-cell\" ><div id=\"panel-494-2-2-0\" class=\"so-panel widget widget_sow-editor panel-first-child panel-last-child\" data-index=\"1\" ><div\n\t\t\t\n\t\t\tclass=\"so-widget-sow-editor so-widget-sow-editor-base\"\n\t\t\t\n\t\t>\n<div class=\"siteorigin-widget-tinymce textwidget\">\n\t<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1170\" src=\"https:\/\/www.mub.eps.manchester.ac.uk\/fbt-show\/wp-content\/uploads\/sites\/90\/2022\/05\/fullscreen.png\" alt=\"\" width=\"16\" height=\"16\" \/><\/p>\n<\/div>\n<\/div><\/div><\/div><div id=\"pgc-494-2-3\"  class=\"panel-grid-cell panel-grid-cell-mobile-last\" ><div id=\"panel-494-2-3-0\" class=\"so-panel widget widget_sow-editor panel-first-child panel-last-child\" data-index=\"2\" ><div\n\t\t\t\n\t\t\tclass=\"so-widget-sow-editor so-widget-sow-editor-base\"\n\t\t\t\n\t\t>\n<div class=\"siteorigin-widget-tinymce textwidget\">\n\t<p>&nbsp; to see the report full size<\/p>\n<\/div>\n<\/div><\/div><\/div><div id=\"pgc-494-2-4\"  class=\"panel-grid-cell panel-grid-cell-empty\" ><\/div><\/div><\/div><div id=\"pg-494-3\"  class=\"panel-grid panel-has-style\" ><div class=\"panel-row-style panel-row-style-for-494-3\" ><div id=\"pgc-494-3-0\"  class=\"panel-grid-cell\" ><div id=\"panel-494-3-0-0\" class=\"so-panel widget widget_sow-editor panel-first-child panel-last-child\" data-index=\"3\" ><div class=\"panel-widget-style panel-widget-style-for-494-3-0-0\" ><div\n\t\t\t\n\t\t\tclass=\"so-widget-sow-editor so-widget-sow-editor-base\"\n\t\t\t\n\t\t>\n<div class=\"siteorigin-widget-tinymce textwidget\">\n\t<div style=\"display:block\">\n<!-- FlowPaper PDF flipbook plugin v.2.0.7 wordpress.org\/plugins\/flowpaper\/ -->\n<iframe title=\"FlowPaper flipbook pdf viewer\" width=\"100%\" height=\"700px\" scrolling=\"no\" class=\"flowpaper-class\" frameborder=\"0\" allowFullScreen=\"true\" lightbox=\"false\" cover id src = \"https:\/\/flowpaper.com\/flipbook\/?pdf=https:\/\/www.mub.eps.manchester.ac.uk\/fbt-show\/wp-content\/uploads\/sites\/90\/2022\/05\/Group-10.pdf&title=&header=&theme=&singlepage=&thumbs=1&modified=2205161107\" seamless=\"seamless\" style=\"margin-bottom:0;display:block;\">Your browser does not seem to support iframes. <a href=\"https:\/\/flowpaper.com\/flipbook\/?pdf=https:\/\/www.mub.eps.manchester.ac.uk\/fbt-show\/wp-content\/uploads\/sites\/90\/2022\/05\/Group-10.pdf\" target=\"_blank\">Click here to read this PDF<\/a>.<\/iframe>\n<div id=\"flowpaper-logo-bottom\" class=\"flowpaper-logo-bg\" style=\"background:linear-gradient(to right, rgba(0,0,0,0.65) 0%,rgba(0,0,0,0) 200px);width:100%;height:19px; padding-bottom: 1px; padding-left: 5px; padding-right: 10px; display: flex; align-items: center;z-index:9999\"><span style=\"height: 37px; padding-left: 6px;width:90%\"> <a id=\"flowpaper-link\" style=\"fill: #fff\" alt=\"FlowPaper logotype\" title=\"FlowPaper logotype\" href=\"https:\/\/flowpaper.com\" target=\"_blank\"> <img decoding=\"async\" alt=\"Publish PDF flipbooks online\" style=\"height:17px;width:auto;margin-top:11px;\" src=\"https:\/\/www.mub.eps.manchester.ac.uk\/fbt-show-2022\/wp-content\/plugins\/flowpaper-lite-pdf-flipbook\/assets\/flowpaper-logo.png\" border=\"0\"> <\/a> <\/span><span style=\" float: right; right: 0; font-size: 10px; white-space: nowrap; opacity:0.8\"><a href=\"https:\/\/flowpaper.com\/flipbook-maker\/\" target=\"_new\" style=\"text-decoration:none;border-bottom:none;\">Created using FlowPaper Flipbook Maker &#8599;<\/a><\/span><\/div><\/div>\r\n                <script>\r\n                document.addEventListener(\"DOMContentLoaded\", function(){\r\n                    var target_element, iframe_element;\r\n                    iframe_element = document.querySelector(\"iframe.flowpaper-class\");\r\n                    target_element = document.querySelector(\"\");\r\n                    iframe_element.style.height = target_element.offsetHeight + \"px\";\r\n                });\r\n                <\/script>\r\n            \n<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><div id=\"pg-494-4\"  class=\"panel-grid panel-has-style\" ><div style=\"padding-left: 40px; padding-right: 40px; \" class=\"panel-row-style panel-row-style-for-494-4\" ><div id=\"pgc-494-4-0\"  class=\"panel-grid-cell\" ><div id=\"panel-494-4-0-0\" class=\"so-panel widget widget_sow-editor panel-first-child\" data-index=\"4\" ><div class=\"panel-widget-style panel-widget-style-for-494-4-0-0\" ><div\n\t\t\t\n\t\t\tclass=\"so-widget-sow-editor so-widget-sow-editor-base\"\n\t\t\t\n\t\t>\n<div class=\"siteorigin-widget-tinymce textwidget\">\n\t<p>All information presented here is the students opinions based on answering a particular brief.<\/p>\n<\/div>\n<\/div><\/div><\/div><div id=\"panel-494-4-0-1\" class=\"so-panel widget widget_sow-editor\" data-index=\"5\" ><div\n\t\t\t\n\t\t\tclass=\"so-widget-sow-editor so-widget-sow-editor-base\"\n\t\t\t\n\t\t>\n<div class=\"siteorigin-widget-tinymce textwidget\">\n\t<div class=\"divider\"><\/div>\n<\/div>\n<\/div><\/div><div id=\"panel-494-4-0-2\" class=\"so-panel widget widget_sow-editor\" data-index=\"6\" ><div\n\t\t\t\n\t\t\tclass=\"so-widget-sow-editor so-widget-sow-editor-base\"\n\t\t\t\n\t\t>\n<div class=\"siteorigin-widget-tinymce textwidget\">\n\t<h4><span style=\"color: #000000\">Team Members:<\/span><\/h4>\n<p><span style=\"color: #000000\"><strong>Yewon Jung<br \/>\nClaudia Panadero Folgueira<br \/>\nRuisi Qin<br \/>\nKun-Yi Tai<\/strong><\/span><\/p>\n<\/div>\n<\/div><\/div><div id=\"panel-494-4-0-3\" class=\"so-panel widget widget_sow-editor\" data-index=\"7\" ><div\n\t\t\t\n\t\t\tclass=\"so-widget-sow-editor so-widget-sow-editor-base\"\n\t\t\t\n\t\t>\n<div class=\"siteorigin-widget-tinymce textwidget\">\n\t<h4><span style=\"color: #000000\">Keywords<\/span><\/h4>\n<ul class=\"upper\">\n<li><strong>Equality<\/strong><\/li>\n<li><strong>Contemporary<\/strong><\/li>\n<li><strong>Power<\/strong><\/li>\n<\/ul>\n<\/div>\n<\/div><\/div><div id=\"panel-494-4-0-4\" class=\"so-panel widget widget_sow-editor panel-last-child\" data-index=\"8\" ><div\n\t\t\t\n\t\t\tclass=\"so-widget-sow-editor so-widget-sow-editor-base\"\n\t\t\t\n\t\t>\n<div class=\"siteorigin-widget-tinymce textwidget\">\n\t<h4><span style=\"color: #000000\">Summary<\/span><\/h4>\n<p>After the COVID-19 pandemic, which started in 2019, the whole fashion industry faced a major decline. However, this pandemic has caused a \u201csports boom\u201d and transformed people\u2019s lifestyles. Under Armour (UA) which is an activewear brand known for its sports apparel could not avoid the negative impact. This project focuses on developing women\u2019s sportswear products for UA as the brand focuses more on male customers. In the present day, women care about their physical fitness as much as men, which gives a huge opportunity for the brand to develop and achieve an equal, contemporary, and powerful brand image.<\/p>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Click the fullscreen icon below &nbsp; &nbsp; to see the report full size Your browser does not seem to support iframes. Click here to read this PDF. Created using FlowPaper Flipbook Maker &#8599; All information presented here is the students opinions based on answering a particular brief. Team Members: Yewon Jung Claudia Panadero Folgueira Ruisi &hellip; <a href=\"https:\/\/www.mub.eps.manchester.ac.uk\/fbt-show-2022\/fashion-project-under-armour\/\" title=\"Fashion Project: Under Armour\" class=\"read-more\">Read More<\/a><\/p>\n","protected":false},"author":248,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-494","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Fashion Project: Under Armour - FBT Graduate Showcase 2022<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mub.eps.manchester.ac.uk\/fbt-show-2022\/fashion-project-under-armour\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Fashion Project: Under Armour - FBT Graduate Showcase 2022\" \/>\n<meta property=\"og:description\" content=\"Click the fullscreen icon below &nbsp; &nbsp; to see the report full size Your browser does not seem to support iframes. 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